MYOB Advanced rebrands to MYOB Acumatica

Tim Ryley
Written by

A strategic move to recognise the powerful brand behind a beloved ANZ product 

As a leading provider of ERP solutions, Endeavour is committed to keeping our clients at the forefront of innovation and efficiency. In line with this commitment, we are announcing a significant update from our partners at MYOB. As of July 16, 2024, MYOB Advanced will be rebranded as MYOB Acumatica.

Why the change to Acumatica?

The rebranding to MYOB Acumatica marks a strategic move to leverage the global success and recognition of the Acumatica brand. Acumatica is a globally successful brand that powers the heart of MYOB Advanced. The brand change will ensure the local market realises they have the scale, depth, and resources of Acumatica, producing a truly global leading technology ERP platform. In addition, there will be closer alignment of support resources across the entire Acumatica and Advanced global user base, enhancing the pool of resources to assist individual clients in the ANZ region.

"Closer alignment between MYOB and Acumatica will strengthen the capability and future of the MYOB ERP Platform for our ANZ clients," says Endeavour Managing Director Tim Ryley. "It's the best of both worlds - a global large development vendor leading innovation and change for their benefit, along with localised functional support provided for this region such as banking integration, payroll and workforce management and much more."

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What does this mean for current users of MYOB Advanced?MYOB Advanced screen 2-1

There will be no immediate impacts on existing systems and processes, ensuring a smooth continuation of operations. During this transition, we will continue to support our clients with the same dedication and expertise. While there is no functional impact in the short term, our team is ready to assist with any questions and provide guidance to maximise the benefits of this rebranding.

We understand that change can be both exciting and challenging. The transition to MYOB Acumatica is designed to enhance the capabilities of the ERP platform, bringing together the best of global innovation and local support. With this change, we are poised to offer even greater value and help our clients navigate their business challenges more effectively.

For more information please contact our team . We are here to ensure that your ERP solution aligns perfectly with your goals and helps you achieve on-going growth and efficiency.

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